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This course is designed to give the participants the skills, tools, and knowledge to use Instagram direct message automation effectively in their business; get people more engaged with their business, and to forge stronger relationships with them.
Instagram Direct Message Automation is where a business can create pre-set responses to people who comment on your Instagram posts e.g. comment using the word SAVE and we will send you a 10% off coupon or Comment using the word NEWS and we will send you a link to subscribe to our newsletter. It is a great way to get people more engaged with your business and to forge stronger relationships with them.
Pre-requisites:
Participants should have access to their Instagram account via the app on their phone and be able to use ManyChat on their laptop/PC browser for the day.
Course Outline:
- What is ManyChat and Instagram Direct Message Automation
- The benefits of using ManyChat in your business and how it will help you with lead generation and Instagram engagement
- Setting up an automation workflow in ManyChat using pre-set templates
- Examples of businesses using ManyChat Direct Message automation effectively.
- Q & A Throughout
Course Outcomes:
At the end of the training, each participant will:
- Know how to create their Instagram Direct Message Automation using ManyChat
- Be aware of Meta’s rules around automation
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